Exclusive gathering of top global CIOs
Objective:
Starting in 2018, partnered with Impact Point Group to serve as Program Director for a high-tech company’s annual invitation-only, C-Level event. The event serves to elevate the company’s profile and strengthen relationships with the C-suite buyer and influencer.
Services Provided:
Content strategy
Theme conceptualization & agenda development
Onsite program execution & show flow
Speaker research, booking & management (paid external, host-company executives, and non-paid customer speakers)
Program budget management
Audio/visual production collaboration
Results:
Integrated company’s thought leadership with external speakers and customer content to create learning and idea exchange opportunities among attendees
Encouraged peer-level best practice sharing through curated networking and engagement components
Increased sales pipeline and account engagement with attending CIOs representing company’s top 200 accounts